Unsolicited Email - Top Line Summary

October '96. Here's what our panel told us about unsolicited email:

• While there's no one out there extolling the virtues of mailboxes chalk full of unsolicited email, most people regard it with the same mixed (annoyed/interested) feelings as they do junk mail.
• Most people read unsolicited email at least some of the time.
• Most people don't take offense to unsolicited email all of the time. Of the people who do take offense all of the time, more of them are women.
• The jury is still out on whether unsolicited email should be regulated or not. The camps are nearly evenly split between regulation/no regulation/unsure. There is a correlation between age and the desire to keep unsolicited email unregulated, that is, the older the respondent, the more likely they felt that it should stay unregulated.
• There is no significant relationship between income level and opinions on unsolicited email.

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